Vera Wang Will Set Up An Independent Wedding Dress Shop

Vera Wang has been eyeing the Asian market, brand director Mario Grauso expressed, brand planned in the near future to set up an independent shop operators in Asia, probably from Japan. Mario Grauso said they have discussed various aspects, and in April a two-week trip to Asia, to Shanghai, Beijing, Tokyo, Seoul to finalize a definitive agreement.

Mario Grauso said: "First of all we may open a few bridal salon, we are actively listening to the views of the partners, opened its stores will provide a wedding dress for sale and rental services, wedding leasing is particularly popular in China market, Vera Wang brand is also planning to launch for this unique service.

Mario Grauso already touched the surface, and Iconix to China's director of Veronica Chou Iconix to China is mainly responsible for marketing such as Badgley Mischka, the Rampage, London Fog and other brands in China.